Prehook: Quiz Funnels for eCommerce Brands
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How A Quiz Funnel Can Maximize Your Black Friday-Cyber Monday Success

How A Quiz Funnel Can Maximize Your Black Friday-Cyber Monday Success

by Prehook | Sep 6, 2022 | Conversion Rate Optimization, Personalization, Quiz Funnel

Yep, it’s that time to start preparing for Black Friday Cyber Monday, along with every other Direct To Consumer Brand. For good reason: according to Shopify, consumers spent $20 billion during the event in 2021, up 21% from the previous year.  As the name...
3 Easy Ways To Personalize Your Marketing with Klaviyo

3 Easy Ways To Personalize Your Marketing with Klaviyo

by Prehook | Jun 23, 2022 | Email Marketing, Personalization

Personalization is a huge untapped opportunity for ecommerce brands.  And there are real dollars at stake.  Customers want personalized experiences–and will support brands that can properly personalize.  Here are 3 easy ways to personalize your...
8 Must-Follow Best Practices To Win With Affiliate Programs

8 Must-Follow Best Practices To Win With Affiliate Programs

by Prehook | May 9, 2022 | Personalization, Retention Marketing

In an age of dwindling profits and rising marketing costs, affiliate marketing is helping companies market products on low budgets, with less time & effort, and at pretty much zero risk levels. And that’s why the projected budget for affiliate marketing in the US...
Why the Omnisend & Prehook Integration Takes Personalization To New Heights

Why the Omnisend & Prehook Integration Takes Personalization To New Heights

by Prehook | Jul 12, 2021 | Integrations, Personalization, Quiz Funnel

When you have a powerful all-in-one marketing tool like Omnisend, it only becomes more powerful as you feed it more data. You can personalize messages with more specificity, send dynamic content based on actions or preferences of your customers, and you can do this...
How To Increase Customer Value With RFM Segmentation

How To Increase Customer Value With RFM Segmentation

by Prehook | Jan 12, 2021 | Personalization

The RFM Segmentation is a powerful way to group your customer base based on three key factors:  Recency: how recently they purchased from youFrequency: how many times they have purchasedMonetary Value: how much revenue those orders brought.  This is a great...

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