by Prehook | Oct 20, 2022 | Podcast, Retention Marketing
eCommerce brands have experienced challenges finding the same profitability and scalability with their paid advertising programs: consumer privacy changes and limitations about access to consumer activity (ie the rollout of iOS 14.5 that limits the ability to track...
by Prehook | May 9, 2022 | Personalization, Retention Marketing
In an age of dwindling profits and rising marketing costs, affiliate marketing is helping companies market products on low budgets, with less time & effort, and at pretty much zero risk levels. And that’s why the projected budget for affiliate marketing in the US...
by Prehook | Jan 27, 2021 | Podcast, Retention Marketing
One of the most important, yet under-leveraged strategies to grow ecommerce revenue is focusing on customer retention–how often customers order from you, and over what period of time. Of course, the more customers order, the higher the customer lifetime value....
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