by Prehook | Sep 29, 2021 | Case Study, Quiz Funnel
What’s common between companies such as Morning Brew, Mac Cosmetics, JustFab, and Stitch Fix? They each grew their customer base exponentially via the power of word-of-mouth marketing. The most cost-effective and profitable way to get new customers for an e-commerce...
by Prehook | Jul 16, 2021 | Quiz Funnel
“DTC beauty brands are replacing focus groups with private online clubs” Historically, one of the advantages of big brands with deep pockets was the ability to run focus groups. The research would uncover consumer trends and feedback, which would inform...
by Prehook | Jul 12, 2021 | Integrations, Personalization, Quiz Funnel
When you have a powerful all-in-one marketing tool like Omnisend, it only becomes more powerful as you feed it more data. You can personalize messages with more specificity, send dynamic content based on actions or preferences of your customers, and you can do this...
by Prehook | May 28, 2021 | Quiz Funnel
This is a guest post from Rucha Bhide, of Tada: Full-scale marketing is a little complicated, particularly for those who have just started their business. The complexity of marketing stems from the complexity of your clients. Complexity in customers is unavoidable. It...
by Prehook | Mar 22, 2021 | Quiz Funnel
Innovation that gets traction will quickly be copied by competitors. It happened to ThirdLove, a Direct To Consumer bra company. ThirdLove pioneered the idea of an online fit assessment, with its Fit Finder quiz. Launched in 2016, the Fit Finder cut...
by Prehook | Jun 15, 2020 | Quiz Funnel
Marketing is the act of making change happen Seth Godin, This Is Marketing Marketing, at its core, is simple: understand your customers and their needs. Help them meet their goals. Drive them to want the change that you offer. This movement towards change is exactly...
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